The latest must have beauty product – Fotoshop by Adobe

Fotoshop by Adobé from Jesse Rosten on Vimeo.

I don’t tend to weigh in on the use of photoshop in the media. After all, I’m a writer but still use a spell check and I don’t have an issue with singers using auto-tune or a builder using a hammer. I see them as essential tools of the trade.

However, I saw this video this morning and wanted to share…

We’ve all seen those ridiculous late night infomercials selling beauty products where the results are hugely amplified but in reality the before and after shots have just been subjected to a spot of photoshopping.

What do you think? Do you think the beauty industry should start shunning photoshop? Should adverts show real results?

You don’t have to rely on a healthy body image or self-respect anymore –
now that’s the power of Photoshop.